What you can expect from me +
what will be covered in the project
Your logo is your potential clients first look at your brand, and you have your set of values you wish to invoke in your ideal niche market. You'll be able to utilize your branded logo across all media, from printed collateral to website and online social platforms.
To help you understand the value of logo creation, answer these couple of questions:
How many of your potential client conversations lead to conversion? Out of every 10, do 5 choose to work with you? More? Less?
How many sales would you need to make to recover the investment of this logo branding?
With that percolating in the background, let's talk about what to expect. Your branded logo will be created in 2 stages.
Stage 1 - The Discovery Stage
a deposit of $1750 is required to begin this phase
Where my special sauce begins with idea-generation - this includes researching your industry, brainstorming ideas, sketching - the most time consuming - and the execution of the best ideas pertaining to the niche market you are aiming at - making sure it looks good as a tiny favicon and bigger in print.
Stage 2 - Revisions / Approval + Delivery
The budget for this is discussed before commencement
We review the advantages of the logo solutions and arrive together at the preferred logo design. Then I will present you your logos on 3 applications:
and Promotional Item
You will receive:
Your logo in files ideal for screen and printed usages - Ai, PNG, TIFF + PDF
Logo options in positioning presentations
Logo pallets - colour, black + white
Style Guide to help you use your logo
If you are happy to move forward I'll send you a contract and an invoice for your deposit.
Once confirmed you'll have your place in my working calendar.