My Creative Process

from Doodling to print-ready artwork

I often delight my clients with progress screenshots of the working I'm creating for them so they feel part of the journey and the anticipation of what the end result will look like - it always starts with a doodle

The final product - a gorgeous greeting card ready to add to my design gallery for customisation for a business where I change the elements to suit a brand or taste.

This style takes a little longer as I recreate the whole image as a graphic in Adobe Illustrator, I'm enjoying the quirkiness of this design and decide to create my greeting card using this artwork of the group of friends. ice skating in a winter wonderland.

Now for the finishing touches - I draw these little guys again in my two styles, as I know if I take the time to do this now I can utilise these fellas in many more ways. This one was painted in Indian ink and scanned into the computer and I made it a vector image and coloured it.

Project: Penguin greeting card: I begin by scribbling copious amounts of penguins to get a feel of what I see - looking at shapes and simplifying images as well as moving to Indian ink for a relaxed feel - ideas are starting to form.

I start liking what I'm seeing as my theme and idea take shape, so create a quick thumbnail of how I want to see this as a card.

My mind also starts wondering about the kind of clothing my penguins might wear and then that flows into what they may look like as Christmas themed items - below.

Now, I draw and refine of each little character - adorable! Awww, I'm a little in love with them!

​Hi, Tania here, Drawer Full of Giants CEO & Creative Director. We're a New Zealand company with the lofty goal of being the highly sought-after client attraction and retention consultancy you think of when it comes to building invaluable relationships in the marketplace. We do this through our rich supply of idea-generation, bespoke creativity, and personalised-to-your-business print products that pay luscious attention to detail. Get to know us more through our core values, meet the team, and be sure to sign up to be kept in the loop with our fun, inspiring behind the scenes monthly. See you inside!

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